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29 February 2024 | News

15below partners with LDC to drive product development and customer value: A letter from our CEO

29 February 2024 | News

15below partners with LDC to drive product development and customer value: A letter from our CEO

Dear Customers and Industry Colleagues,

Today, I am thrilled to share an exciting development for 15below — we have formed a strategic partnership with LDC, a move that marks a significant milestone for our company and for the businesses we serve within the global travel community.

LDC, a leading UK-based private equity firm, is known for its commitment to supporting growth and innovation in businesses like ours. Their ethos of placing a high value on people and culture resonates deeply with us at 15below, making them the perfect partner as we embark on this next phase of our journey. This partnership is not just a testament to our past achievements, but a vote of confidence in our vision for the future. 

This alliance with LDC is part of a strategic move to enhance our focus on product development. Our mission has always been to add value to our customer community by delivering innovative solutions that transform how travel brands communicate with their passengers. With LDC's support, we are able to commit more deeply to this mission, expanding our capabilities and bringing to life more of the exciting ideas in our roadmap. 

After searching for the ideal partner with the support of our advisors, Clearwater, I am pleased to have found a strong partner in LDC where the team has continued to give us enthusiastic support.

The firm’s Partner and Head of South, Aylesh Patel, and new 15below board member, said about the partnership:

"We are delighted to partner with 15below. Their proven track record in providing critical communication solutions to the travel industry is impressive, and we see immense potential for future growth. We are committed to supporting the 15below team in their mission to enhance customer engagement and drive innovation in the travel sector."

I want to assure you that our day-to-day operations will continue as usual. The only difference will be in the pace and scope of our product development efforts: This partnership enables us to accelerate our innovation, meaning you can expect more from our solutions in terms of functionality, efficiency, and value. 

Our mission has always been about more than just technology; it's about people, relationships, and the power of communication to transform experiences. With LDC's partnership, we are more equipped than ever to pursue this vision, bringing about positive changes in the way travel brands connect with their passengers. 

Thank you for your continued support and partnership. We are excited about what the future holds and look forward to sharing this journey with you. 

Warm regards,

Nicholas Key
CEO I 15below

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Nicholas Key 15below
Nicholas Key
CEO

Following a career with SITA and American Express Travel, Nicholas set up 15below. Bringing over 20 years’ experience in travel tech and a drive to improve efficiency and service across the industry, Nicholas has built the company to become a globally recognised ‘best-of-breed’ passenger communications provider. A long suffering airline passenger, baggage loser, flight delay regular – and personalised communications lover.