Infographic: Disruption: The true cost of one bad experience

, in Features,
Infographic: Disruption: The true cost of one bad experience

Airlines are expected to deal with disruption better than ever before. Advances in technology and changes in consumer behaviour mean a fast response to delays, cancellations and diversions is now the norm. Airlines that fail to deliver the right service when things go wrong could suffer from a damaged reputation, loss of customer loyalty and liability for large compensation payouts. 

Our new infographic - The cost of disruption - explores exactly how much revenue an airline carrying eight million contactable passengers each year stands to lose through negative Facebook reviews alone. 

Infographic on the true cost of one bad experience with a travel company


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