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The day a drone truly put me in my customers’ shoes

After two decades working in travel disruption, you might suspect I’ve seen everything the world can throw at the aviation industry. I’ve certainly been caught up in and helped airlines deal with more than my fair share of incidents. But until last month I’d not seen one of the world’s busiest airports brought to a standstill by a drone.

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Why airline disruption has become the new normal and what to do about it

Since the start of the pandemic, the travel industry has pushed and pushed to get demand back. With things picking up as hoped, airlines are now facing the most challenges at one time that they have ever known. But what can airlines do to take the stress out of irregular operations?

Case study

Aegean case study: Automating passenger communications to transform operations and passenger experience

Aegean approached 15below in 2012 to help automate its schedule change handling to relieve this strain and to improve customer service with enhanced communications. But it didn't stop there: For the last eight years, we have worked together closely and developed a fantastic partnership with innovation at the core.

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Infographic | Disruption: The true cost of one bad experience

Advances in technology and changes in consumer behaviour mean a fast response to delays, cancellations and diversions is now the norm. Airlines that fail to deliver the right service when things go wrong could suffer from a damaged reputation, loss of customer loyalty and liability for large compensation payouts.

Case study

How TUI UK instantly increased passenger notifications from 35,000 to 3.5m with automation

TUI UK realised it needed a complete overhaul of its passenger communications capabilities so it could guarantee best-in-class customer service. The airline adopted a bespoke version of the Flight Status solution from the 15below suite, since then TUI has achieved the following results...

Case study

How Swoop communicated the impact of a bird strike in just 30 minutes to keep passengers moving

On 10th September 2019, a Swoop aircraft suffered a bird strike and was subsequently grounded in Abbotsford, Canada. By relying on the 15below platform to manage its response, Swoop achieved the following results...

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Our products and solutions

Find out more about our technology, which makes keeping thousands of passengers informed simple and efficient - even at short notice. Our platform integrates directly with your reservation system and more than 100 other data sources to create highly targeted, personalised notifications that deliver the exact information each customer needs, at the right time and via the best channel.

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3 reasons why ancillary revenue should not currently be your top priority

As the recovery from COVID-19 continues, airlines have more to consider than ever to keep passengers happy, which is why when it comes to keeping passengers informed and empowered, ancillary revenue must naturally drop down the list of priorities.

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5 factors you can’t afford to leave out of your business case for automation

You’re fully aware of the benefits of automating your passenger communications and how it can transform operations within your business, but how do you convince your peers? Securing the approval of key decision-makers could be the toughest challenge of all, but we’ve published a new eGuide to help you do exactly that.

Case study

JetBlue case study: Driving a rise in satisfaction levels by putting the customer first

JetBlue has worked with 15below for a number of years, building a notifications strategy designed to ensure the customer is put first throughout their journey. See how we worked together to devise an automated system guaranteed to ensure the timely provision of relevant details, advice and offers.

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