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Aviation Festival Americas 2016

Aviation Festival Americas 2016

15below are excited to be back at the Aviation Festival Americas, hosted in Miami from 24th - 25th May. Read article.

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15below Customer Conference 2016

15below Customer Conference 2016

Months of planning and preparation have flown by, and we’re now just two weeks away from the most exciting event in our calendar. Read article.

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Abandoned carts | Why email notifications should be in your toolbox to increase revenue

Abandoned carts | Why email notifications should be in your toolbox to increase revenue

The average abandoned cart rate for travel bookings in 2015 was approximately 84% - meaning over three-quarters of travellers abandoned potential ticket purchases before payment. Read article.

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Partner Spotlight: Improving the mobile check-in experience with Jumio (and wowing your customers)

Partner Spotlight: Improving the mobile check-in experience with Jumio (and wowing your customers)

Working with our partner Jumio, we are exploring common situations that trouble passengers on the day of travel. Read article.

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Introducing our new user interface: Optimising your notification testing process

Introducing our new user interface: Optimising your notification testing process

Over the past year, we have spent time getting ‘under the bonnet’ of our own user interface (UI) to better understand how our customers use the 15below system and what they are trying to achieve with their passenger communications. Read article.

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Minimising the impact of disruption

Minimising the impact of disruption

Just weeks into the 2016 New Year, a cold wave wreaked havoc across Taiwan and other East Asian countries. Meanwhile, across the ocean, the US east coast was facing an anticipated record-breaking blizzard... Read article.

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Three reasons why you need to think passenger first in 2016

Three reasons why you need to think passenger first in 2016

With complaints on the rise, there is clearly a growing need to re-evaluate why you need to put the customer first – Here are 3 reasons why you need to get the passenger experience right in 2016. Read article.

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The Poppi concept and passenger communications

The Poppi concept and passenger communications

Other than the jaw-dropping idea of a ‘membership model’ airline, will Poppi be disrupting the passenger communications space any time soon? We investigate some of the concepts proposed by Teague. Read article.

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Eco-friendly travel – what can clever technology do to help?

Eco-friendly travel – what can clever technology do to help?

On Monday, one of the largest gatherings of world leaders in history began with one goal in mind – creating a treaty that will prevent global warming of catastrophic proportions. Read article.

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The next space adventure? Using clever technology to enhance UMNR journeys

The next space adventure? Using clever technology to enhance UMNR journeys

A parent’s concern for their child’s safety will always be the first and most important factor when their child travels alone. How can airlines use the technology available to turn a child's journey into an adventure and, at the same time, alleviate the concern for the parents or guardians? Read article.

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Technology, your customer and you – Are you communicating too much?

Technology, your customer and you – Are you communicating too much?

People are reaching the tipping point with their level of communication. Which is a problem when it means your passenger notifications could be getting lost in the void. Read article.

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The complexity of airline system migrations: minimising the risk to your passenger communications

The complexity of airline system migrations: minimising the risk to your passenger communications

Airline system migrations are hugely complex and, until we saw the recent success from American Airlines, would often end in disaster. So how can you minimise the risk to your passenger communications platform? Read article.

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Phocuswright Conference 2015 - What does it mean to embrace a ‘customer first’ mentality?

Phocuswright Conference 2015 - What does it mean to embrace a ‘customer first’ mentality?

The 2015 Phocuswright conference is welcoming in a bold new era of innovation, in which the platforms we use to communicate are secondary to the customer experience. Read article.

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Swiss Home-Printed Bag Tags - What’s Next?

Swiss Home-Printed Bag Tags - What’s Next?

Swiss International Airlines (SWISS) are yet again pushing the boundaries of the self-service experience with the release of their fully automated SMS confirmations as part of their home-printed bag tag service. Read article.

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The future of aviation?

The future of aviation?

Recently we have been hearing the term 'the connected traveller' and ‘connecting to the traveller’ a lot. It has been described as the ‘new frontier’ and ‘the future of aviation’ – but is it that new? Read article.

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Change is in the air - One-Stop Shop vs Best-of-Breed service providers

Change is in the air - One-Stop Shop vs Best-of-Breed service providers

Eventually an airline has to make the difficult decision to change their passenger service system. But is transferring everything to one system, a ‘one-stop shop’, always the best way to go? Read article.

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IATA World Passenger Symposium – What can we expect from the 2015 Global Passenger Survey?

IATA World Passenger Symposium – What can we expect from the 2015 Global Passenger Survey?

Here are our top takeaways from the 2015 Global Passenger Survey results as presented at the World Passenger Symposium - what changes can we expect to see in passenger habits in 2015? Will the trend in proactive notifications continue to grow in 2016 and beyond? Read article.

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INFOGRAPHIC: 15 Years of 15below

INFOGRAPHIC: 15 Years of 15below

To celebrate 15 years of expertise in passenger communications, we’ve pulled together some global facts and figures about who we are, and why we love what we do – automating and enhancing two-way communication between you and your passengers. Read article.

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Is your message getting lost in translation?

Is your message getting lost in translation?

As a global travel company, the team at 15below are regularly jet setting all over the world to meet face to face with both prospects and clients. This week, we’re heading to China, to build on our growing knowledge and understanding of the Chinese airline industry. Read article.

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What we’ve been up to - Brighton Travel Seminar

What we’ve been up to - Brighton Travel Seminar

As part of Brighton Digital Festival, we attended BrightOn Travel - bringing together the likes of Google, Sojern and Hotel Tonight to discuss future travel trends and innovative new technologies. Read article.

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Enhancing each step of the journey – Next level personalisation to drive ancillary revenue

Enhancing each step of the journey – Next level personalisation to drive ancillary revenue

With strong growth across the industry, increasing expectations from passengers and ever-tighter margins, most airlines are looking to improve their customer focus by offering ancillary products that are of real value to every passenger. Here are our top recommendations on how you can improve ancillary revenue through clever personalisation at each stage of the passenger journey. Read article.

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Disruption Communications WORKSHOP #DCWDubai

Disruption Communications WORKSHOP #DCWDubai

In May 2015, 15below held our first ever Disruption Communications Workshop. Using our specialist insight and experience, we brought together airlines from around the region to help build (or enhance) the framework for their own tailored Disruptions Communications Plan. This is a snapshot of what was covered over the two days. Read article.

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IATA Resolution 830d: Managing Disruption for Travel Agency Customers

IATA 830d resolution came into effect on 1st January 2015, and is designed to improve the passenger experience during disruption for customers of Travel Agencies. It also sets out to minimize the negative impact of travel disruption on an airlines reputation, irrespective of where the flights are booked. In this overview we take a look at what the resolution covers and what you, as a travel agency or airline, can do to keep your customers informed during travel disruption. Read article.

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15below Disruption Communications Workshop #DCWDubai 19th – 20th May, 2015

15below Disruption Communications Workshop #DCWDubai 19th – 20th May, 2015

It’s almost here, one of the biggest dates on the 15below calendar is 1 week away! The very first Disruption Communications Workshop (#DCWDubai) will be taking place across Tuesday 19th and Wednesday 20th May... Read article.

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IATA Technology Supplement: The Future of Passenger Communications is Here

IATA Technology Supplement: The Future of Passenger Communications is Here

How an airline talks to its customers can have a huge impact on the bottom line. In this thought-leadership article, featured in this year's IATA Technology Supplement - part of the Airlines International publication - we take a look at the power of communication today and it's growing importance in the years ahead. Written by Nicholas Key, Commercial Director, and Al Tredinnick, Business Development Manager, 15below. Read article.

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Bridging the PSS technology gap

Bridging the PSS technology gap

You’ve only got to look at the coining of the term “Big Data” to remind us that technology is moving at lightning speed. Many of our clients however still work with IT systems that are best described as legacy. With a surge of PSS contracts coming up for review over the coming 2-3 years, what can airlines do to manage this dichotomy to deliver a consistent, intelligent solution to their customers? Read article.

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INFOGRAPHIC:  From Chaos to Calm. Managing Disruption with Passenger Communications.

INFOGRAPHIC:  From Chaos to Calm. Managing Disruption with Passenger Communications.

Strike, storm, security alert or just regular schedule changes on a mass scale. Disruption, both planned and unplanned, can cause huge operational challenges sucking time, resource and money - not to mention the impact on passenger experience. This infographic takes a snapshot view at how - with the right tools - automated communication can prevent chaos taking control and keep staff and travellers calm and connected. Read article.

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World Low Cost Airlines - MENA. 20-21st October 2014. (Dubai)

World Low Cost Airlines - MENA. 20-21st October 2014. (Dubai)

Following our #WLCAC tour of AsiaPac, Americas and London, we're setting off to Dubai. In the meantime, watch out for our up coming blog posts, discussing how #techfortoday can really help airlines tackle industry challenges around passenger experience and the connected traveller. Read article.

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IATA World Passenger Symposium, San Diego. 15-17th October 2014

IATA World Passenger Symposium, San Diego. 15-17th October 2014

We're off to the sunny shores of San Diego, USA for the 2014 World Passenger Symposium, where we will have our resident experts Alex Thornton and Gemma Maidlow on hand to answer all of your Passenger Communications questions at our exhibition booth. Also watch out for our article on Managing Disruption, in the IATA Airlines International 'Technology Supplement'... Read article.

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World Low Cost Airlines - Americas, 15-16th May 2014

World Low Cost Airlines - Americas, 15-16th May 2014

15below to attend World Low Cost Airlines - Americas event, in Miami 15-16th May, 2014. If you are an airline and would like to meet us there, please get in touch by emailing events@15below.com. Read article.

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